“Until 2020, Samsung to achieve 5% of IoT semiconductor global market share”
Samsung Electronics has introduced the strategy that they focus on total IoT solution from hardware to software in investor forum, also they will achieve 5% market share in IoT about semiconductor as main goal By coming 2020.
So, ByeongSe, Samsung DS division SSCI Vice president said “Samsung materialize a smart Home system with Eco by amazon, Legrand(lighting company), smart think, etc.” also “to make better UX for user, we gather every product into one and, using Arctic hardware and cloud software, customers can bring the IoT products very easily”
Arctic is an Ultra small IoT module integrated by application processor(AP), memory, communication chip, drivers, storage, security solutions, development boards, could functions into one module. He also mentioned that the growth of semiconductor will be 7% until 2020, however the growth of IoT market will be 25%, therefore the strategy of Samsung is to take more than 5% the market share as achievement.
He emphasized the fact that “along side with that, Samsung will support various protocol and competitive product optimized for many different kinds of product due the various references Samsung has and there may be stronger competitor in terms of optimization, but in semiconductor field, it’s very important to provide the integrated chip for total solution, this is our competitiveness”
Meanwhile, he explained that Samsung can provide KNOX, its own security solution for the biggest coming issue about security to care about each different security level.
Source of Digital Times(www.dt.co.kr)